Collect art online
Home > Art Market > Which Painter Should You Buy? A Guide To Investing In Contemporary Art
Art Market 01/09/2025

Which Painter Should You Buy? A Guide To Investing In Contemporary Art

Written by Morgane Egido Ledret , Created at 17/09/2025
2m
Which Painter Should You Buy? A Guide To Investing In Contemporary Art

Table of contents


Buying a painting is both an emotional decision and a genuine investment choice. In today’s contemporary art market, where canvas painting, mixed media, and abstract or figurative styles coexist, it is essential to know how to evaluate an artist and their potential — especially if the purchase is not driven solely by the beauty of the work. This article addresses the question “which painter buy” by providing practical guidelines for both novice and experienced collectors.




Understanding a painter’s value

A painter’s market value depends not only on talent but also on career milestones and peer recognition. Exhibiting in reputable galleries, being shown in museums, or participating in major international fairs all directly influence the standing of a contemporary artist. To invest wisely, collectors must analyze both the artist’s body of work and their critical reputation. Understanding the value of a contemporary painter allows collectors to make informed decisions and develop a sustainable buying strategy. When profitability is the goal, the artist’s recognition is a key factor in answering the question of which painter to buy.


An investment in art is still an investment. It is therefore important to find out which artist to buy.
Cyril Destrade, Les Jardins de Fontainebleau, 2021 – Available on Artsper.com

Styles and techniques that shape the market

The techniques and mediums chosen by artists also affect the value of their work. An oil painting on canvas, a watercolor, or a bronze sculpture will not meet the same demand or achieve the same price. Today, contemporary styles such as abstraction, figuration, and urban art are especially sought after. Market trends reveal that collectors diversify their acquisitions by combining paintings, sculptures, and prints. For those wondering which painter to buy, diversifying investments across styles, periods, and mediums is often the most strategic approach.




How to spot promising emerging artists

Spotting emerging artists requires paying attention to subtle but telling signs: first exhibitions in younger galleries, participation in artist residencies, and works offered at accessible prices. Many young contemporary artists present attractive opportunities for collectors. Investing in an emerging artist allows you to balance established names with new signatures and to benefit from the dynamism of the contemporary art market. Staying informed is crucial: following art events, gallery programs, and artist updates can help refine the answer to which painter to buy. Artsper’s newsletter and social media channels are excellent resources to stay up to date with the latest art news.


An emerging artist to discover


Mistakes to avoid when choosing which painter buy

The decision of which painter to buy should never rely solely on passing trends. Buying art based only on what is fashionable can be risky. Always verify the provenance and authenticity of a work to avoid costly mistakes. Even if the purchase is considered an investment, it must remain personal: a work that evokes strong emotions is often a safer bet over the long term. The best practice is to buy art you genuinely like, regardless of its potential financial return.


Peinture de salines par un artiste peintre émergent.
Jean-Luc Myskowski, Salines, 2019 – Available on Artsper.com

Conclusion

Building a successful art collection requires a clear strategy: set a budget, strike a balance between established and emerging artists, and invest in a variety of mediums such as oil on canvas, bronze sculpture, or works on paper. Investing in contemporary art is not just a financial decision — it combines passion, aesthetic exploration, and portfolio diversification. For collectors considering which painter to buy, each purchase is both a cultural commitment and a long-term investment.